{Comment}
-{Name}
-{Name}
A few of the major benefits of being an FBA Member are that we provide you with extensive ongoing trainings that include sales, legal and individual franchisor concept trainings. Certifications are available to those who complete the necessary requirements and demonstrate competency and mastery as a franchise consultant. The site also allows you to connect and ask questions with other brokers to discuss the pitfalls and lessons learned in this challenging business.
We not only supply you with a vast amount of resources, but we are here to build your skills, add to your credibility, and to support you in growing and developing your business.
FBA Membership Includes: |
||
| Mastermind Groups
Mastermind groups are a forum where brokers within their membership level meet monthly to discuss best business practices, deals, clients, franchisors, brainstorming, marketing initiatives and any other relevant topics. The mastermind groups are one of the brokers favorite features of the memberships because brokers and consultants have the opportunity to build alliances with other members, meet and have a community to turn to. They are no longer alone in their business. They have a team. Franchise Search Engine
Video Training Library
Consultant Tools
Mentoring Opportunities
|
Research Tools For Your Client
Services For Your Client
Legal Counsel
Funding Options Lead Sources
Customized Website
Opportunity to Become an FBA Listing Consultant
|
|
Our training is based on the psychology of the buyer and understanding what business they would be most successful at. We have found this to be the best to help consultants and their clients achieve ultimate victories. We train consultants to embrace this methodology and use it in their businesses. We do role plays, give excellent tips and tricks of the trade, and work with the brokers to ensure their performing at the highest standards. We also allow them to have an opportunity to meet and talk with other consultants within the group. We have found it to be extremely beneficial to give the consultants that weekly time to collaborate. Victory is the name of our game, and this is just one of the ways we accomplish it. Here is a list of the topics we cover in weekly coaching:
At the completion of the three month program, the brokers that have complied with all regulations of the coaching will receive a certification. They become an FBA Certified Franchise Broker. We do make them work for that certification, though. Expect homework, practice, and more practice to be eligible to receive this esteemed certification.
We provide a mentoring program that matches brokers who have a specialized skill set with another broker that is looking to develop that skill. It is proven that both brokers benefit from this program. We have a training program for mentors and mentees to help them manage expectations, and to fully utilize the program’s opportunities. This program has been extremely successful.
At the end of the Mentoring program, both Mentor and Mentee receive a certification, acknowledging their completion of the program.
Lead by Carl Gould, a renowned speaker, author and advisor, our sales team is dedicated to helping you enhance your entire business process. His program will not only train you in how to better sell franchise concepts but teaches you how to identify who your buyer is, and once you’ve identified the personality profile of your buyer, you will understand your buyer and know how to best assist them in their search for a franchise. We also supplement our Carl Gould training's with other leading industry sales experts. There is at least one sales training each month.
Our senior legal advisor, Eric Riess of Greensfelder, Attorneys, is one of the top franchise attorneys in the country. Well-versed in all aspects of the franchising process, Eric and his team brings knowledge, experience and expertise to the FBA community. Their focus is on assisting the consultant, the client and the franchisor in the successful sale of a franchise. They will help protect you from liability, as well as assist you in the award process. These training's are excellent, and as an added bonus Eric will facilitate seminars in your local market with you.
We regularly bring in industry leaders to provide webinars and conference calls to assist you in developing your business. These leaders are not just franchise industry experts, but we also have sales experts, small business financing authorities and lead generation specialists. From Leaving Effective Voicemail's, to Developing Master Franchisees, we provide outstanding industry information, presented by leading experts in their fields, to help you grow your business.
We invite all of our franchise partners to present their concept to our members. These presentations help to further your understanding of their unique franchises, and help you to better present their concept. Each presentation is recorded and archived on the FBA site, as a resource tool to those who missed it, or would like to review the information.
You can rely on the accuracy of this information, as it is coming directly from the franchise, you will also have the opportunity to ask questions to fully understand the concept. Each presentation is recorded and posted to the franchise’s FBA page, to refer back to or to view if you were unable to attend the live presentation. Not only does this elaborate on the information posted on each franchise’s page, but it also opens the communication between you and the franchise, helping create and strengthen a relationship that we hope results in the awarding of a franchise to your client.
As a member of the FBA, there are many services that you will be able to participate in either free of charge, or at a discounted rate. One of the most beneficial services that we offer is free legal counsel. Our legal department is available to review FDD's and franchise agreements, as well as answer your legal questions, to help protect you and your business from liability.
How can you educate yourself about the many different franchises available? We do this together, sharing reviews on the franchises we have worked with. What better way to learn about the pros, cons, pitfalls, and sales points of a particular franchise than from your own colleagues?
With this tool you learn the history of the franchise, the challenges associated with the franchise, and how well they treat brokers. You can discern how effectively they close deals, how well they keep you informed, and how other franchisees have realized success or failure with them.
As a member of the Franchise Brokers Association you earn instant credibility with your prospects. Your clients can verify your credentials, experience, and other information through our professional, informative web site. The ability to direct potential clients to this web site provides a valuable tool, as they will access your achievements, awards and information about your specialty in franchising.
This gives you a place to list your achievements, as well as a place for your clients to confirm them. Research shows, access to this type of information will increase clients’ confidence in your abilities and increase your likelihood of awarding franchises.
When you are looking for a franchise to match your clients’ goals, do you manually go through a list of franchises? Although time consuming and ineffective, this has been the industry standard... until now. When your client gives you a list of hot buttons, use them to your advantage. The FBA makes this easy with our targeted franchise search based on a wide range of factors. This search tool allows you to input your clients hot buttons and narrow all the possibilities to the right fit.
Our franchise list includes any franchise that has agreed to work with brokers, not only those in your broker network, and will increase your client’s access to options.
If the Association database contains a franchise you are not aligned with, contact them through your membership in the FBA. Franchises listed with the FBA have agreed to work with brokers. We do have blanket referral agreements for a majority of franchises listed on the FBA site, though commissions may be negotiated on an individual member basis. Therefore we provide negotiation training and the proper legal forms required for you to represent the franchisor. Before choosing a franchisor on the list, you will have full access to research and reviews to facilitate your selection.
Using the database allows you to research quickly and get the maximum results available for your client’s interests. It’s simple, easy and exactly what the industry has been lacking.
Membership in our Association allots you access to exclusive resources and tools to help you run and grow your business. As part of the FBA, you have the opportunity to tap into relationships that have been built through strategic partnerships with vendors, franchisors and other brokers, both nationally and internationally.
At the FBA, open communication is encouraged to promote working together and forming partnerships which in turn give you the support structure to succeed in the franchise industry.
You will have access to benefits that are only available to associations, such as group E & O insurance.
Once you have selected a few concepts use our custom presentations to walk your client through all the essential information about each franchise. Visual presentations are a highly effective tool when presenting a franchise to your client, but we save you a great deal of time by doing the research and creating the presentations for you.
Each presentation is unique and includes the essential information that the client needs, such as background information and financial terms, and includes benefits for both the franchise candidate and their potential customers. Every presentation is tailored to represent each franchise accurately and professionally, and they also include notes to help you expand upon each slide's content. Franchisors may also include pictures, brochures, and any other materials that they think would be informative and relevant to your client.
These ready-to-view presentations affords you more time to work on other aspects of your business, such as finding suitable franchises, communicating with the franchising contact and, of course, closing deals.
We have developed standardized forms that assist you in the process of taking a potential lead from start to finish. These include forms to qualify your client, determine the perfect franchise match, initialize client/franchisor contact, franchise lead submission, email templates, future communication templates, legal forms, etc.
The forms were developed by leaders in the field to streamline interaction with your client, maintain adherence to standards of best business practices, and promote client confidence.
By using these professional and standardized forms, you will increase your service to the client, impress franchisors, increase your efficiency, and improve organization. We also include forms to obtain new franchisor relationships, obtain financial assistance for clients and gain additional information regarding franchisors.
Every month we provide many beneficial webinars, and it is nearly impossible for our members to participate in every single presentation. To ensure everyone is able to take advantage of our available resources, we have recorded and archived all presentations for any member who missed the live meeting, or would like to review the information.
Legal, sales and industry presentations are archived together in our Resource Center, and individual franchise presentations are posted on the franchise’s FBA page. When you need additional information on a franchise for your client, or are facing a new issue that you are unsure of how to handle, you can search our archived video library and learn more about the topic.
We have a large, diverse group of brokers and consultants that possess a great deal of franchise knowledge and industry experience. When the members share information, it improves our business community, as a whole. We provide a member contact list to other FBA members, so they can share sales techniques, franchise information, and, in some cases, members will collaborate on a deal that may never have closed with just one broker. We provide this list to open up communication among all members of the Association.
Studies have repeatedly shown that the internet is the primary source for the vast majority of franchise seekers. Franchise candidates start their search for franchise information in the same place where most people begin their search for information—on the internet.
As with franchise candidates, many franchise brokers and consultants primarily use internet leads, however, these leads can be expensive. Throughout the FBA site you'll see that there are many methods of generating leads that you can use to build your pipeline, in addition to internet leads.
We provide access to several different leads sources and distribute inquiries randomly amongst the broker list. The internet is an excellent source for leads, but we still encourage all members to use multiple lead sources to increase their total number of leads, and in turn, increase their number of awarded franchises.
Under the new FTC regulations, you are responsible for any misinformation provided to your clients that is inconsistent with the Franchise Disclosure Documents. It is difficult to obtain FDDs for all the franchises you represent, yet it is necessary in order to protect yourself. As a member of the Franchise Brokers Association, we provide you with the FDD for franchises that provide them. The document is available in a Read-Only view; you are not be permitted to send the document to clients, alter the document, print the document, or make any changes to it.
This will allow you the opportunity to learn about them, check your facts, and protect yourself from providing misinformation to your client. Our free legal department is available to answer any questions that you may have in regards to the FDDs. They will assist you in developing your knowledge and understanding of the documents.
We provide a listing of earnings claims for you to compare and use for training purposes. Understanding and becoming familiar with these documents can help you appropriately match a franchise with your client.
The cost of membership is $197/Month. The intro to franchise consulting workshop is $11,997.
Membership provides you with all our services outside of personalized coaching classes & certification opportunities. If you wish to become certified the cost is $1,497. If you have gone through FBA Intro to Franchise Consulting Workshop there is a discount for your certifications.
More information and details are outlined on our Membership and Benefits tab. If you are not already affiliated with an FBA recognized network you will also need to complete the intro to Franchise Consulting Course.
Currently we do not offer payment plans. Please contact us to discuss your options.
Please see the list of benefits under the "Benefits" tab.
We are not a broker network. We are an association for existing brokers to enhance their skill set, professionalism and expertise.
Yes, you can be a member of the FBA without being part of a broker network. You must take our intro to Franchise Consulting Course if you are not already a broker. Please fill out the following form and a representative will contact you soon.
If you are interested in becoming a Franchise Consultant you will need to attend our Intro to Franchise Consulting Workshop. Please visit our Become a Broker page and fill out the form. A representative will contact you soon to assign you to a trainer.
As of January 2010, we have over 200 brokers and are growing rapidly.
As of January 2010, over 350 franchisors are listed with the FBA.
The FBA was conceived in February of 2008, after a group of franchise professionals realized the need for support and resources in this industry.
With any professional organization, membership means that you’re taking a more advanced approach to your business. The FBA provides many certifications and high-level trainings.
These options ensure that brokers and consultants that are part of the FBA provide higher quality interactions with their clients, franchisors and other business professionals. In addition, having a community of professionals to work with rapidly advances the industry. Collectively, we can improve our processes and strengthen our credibility.
We have consistently seen dramatic improvements in our members who have attended our training. Whether they were brokers who were looking to increase their number of awarded franchises or if they were previously unsuccessful brokers who are now regularly awarding them to their clients.
Please click here to read about our Board, or for a company directory click here.
Brokers are provided with three months of weekly coaching, a mentor to guide them, monthly sales, legal and industry training, as well as an entire library of archived training's.
The FBA also offers certifications to its members to train them on the various levels of competency in the Franchise Consulting business.
Yes. We always accept new franchisors that work with brokers. Please click here to submit a new franchisor.
You can send clients and potential clients to the FBA site, to view your profile and verify your training's and credentials. Your profile can include your name, company name, location, training's and mentoring you’ve been involved with, as well as FBA awarded certifications. You can also list a bio and your company mission statement.
To sign up and request membership into the Franchise Brokers Association contact us for more information or to request your link to setup your profile. After which you will be taken though a series of steps to pay for and setup your account.
We offer FBA certification programs to our members, these programs are extremely important to your professional success. We encourage continued education and believe that it is the pinnacle of growth and development in this industry. Below you will find a listing of our certifications, and the requirements to obtain them. If you have any questions regarding the certifications programs, please contact our Coaching department.
To receive this certification, you must participate in our 3-month Coaching Program. During the 3-month session, you will be trained in understanding your client’s personality style, qualifying and matching them to the right concepts, setting up systems to create long-term revenue streams, developing additional client generation methodologies, understanding how to use and build your team of partners and much more.
Assists client and other franchise brokers in the process of self discovery and becoming a trainer & advisor in Franchise Brokering
To receive this certification, you must participate in 3 months of the Mentoring Program as a mentor. It is proven that the best way to learn something is to teach it. Through the mentor training, mentors learn how to become coaches and mentors to their mentee and to their clients. It is a unique process where they will uncover and practice their skills of guiding others to self discovery. This can be a challenging program for the mentor, but it is well worth the rewards. Mentors must have an advanced skill set in the qualities the mentee is looking to develop.
To receive this certification you must participate in 3 months of the Mentoring Program as a mentee. Upon your completion, you will be recognized by the FBA as having completed the program. We love to honor our members for taking time to develop themselves, and this certification is acknowledgment of that.
To receive this certification, you must attend 10 sales, 10 industry, or 10 legal trainings within one year. We have trainings in each topic every month, and our archived trainings can be used to complete this certification as well.
Upon completion of one of these certifications, you will have a greater understanding of the sales, industry and legal issues in franchising.
To receive this certification, you must be a Certified Franchise Broker, a Certified Franchise Mentor, and have completed one year of legal trainings.
As an FBA Certified Franchise Consultant, you will have learned and reviewed a great deal of franchise information, received trainings from leaders in the industry and be fully prepared to consult your clients on buying a franchise. This certification will prepare you to become a Certified Professional Franchise Consultant.
To receive this certification, you must be a Certified Franchise Consultant, complete a video training program titled The Consulting Process, and attend at least five sessions each of Sales and Industry trainings.
As a Certified Professional Franchise Consultant you will be trained to conduct a profitable and well-organized business. You will be highly skilled in identifying your clients’ personality styles. You will be required to work with a franchisor in their development department for a minimum of 3 months, to understand the workings of the franchisor. And, you will be trained how to dissect a franchise offering and analyze its profitability. This program will provide you with the tools necessary to succeed, and the preparation to grow into a Master Franchise Consultant.
To receive this certification, you must be a Certified Professional Franchise Consultant. A Master Franchise Consultant must assist in the award of 10 franchises. At the Master Franchise Consultant level you will have a niche market that we help you to develop and maintain. You will be called upon to train new brokers as a trainer through the FBA system, and you will participate in the FBA committee and be involved in the development of future consultant systems and processes.
A Master Consultant is the highest level of achievement in the FBA.
Every single day the FBA receives several comments from brokers that are experiencing great success with the Association, and feel that it has filled an area of the industry that was much needed. We truly are making a difference. The following are a few of our victories.
"The FBA is second to none in continuing education in the Franchise Consultant Industry, adding new-exciting Franchise companies as well as providing unique partnerships that benefit both the members and their clients. It's a great collaborative relationship that effectively demonstrates that by working together all participants who give to the best of their abilities add exponentially much more to their practice and our profession."
-Tammy Dias
"The FBA is a great resource for consultants looking to grow their business. Their training and support is very helpful and provides a forum to network with other franchise professionals. Their monthly conference calls give me new marketing ideas to increase both lead and deal flow. I attended their conference in October and was able to connect with franchises, franchise consultants and resource providers who have helped me close deals."
-Todd Weiss
"I have been a member of the FBA for over twelve months and the tools and resources that they provide are an invaluable service to Franchise Brokers. The Franchise Broker’s Certification program is excellent and really helped me to improve my presentation and guide my clients through the discovery process so that I am seeing my business grow dramatically. Together with Mastermind sessions, mentoring programs and legal advice, to name but a few, the FBA provides information that we can all benefit from."
-Jules Mawson
"I am writing to let you know how much I have benefited by being a part of the FBA. As a franchise broker my clients like to know that there is a legitimate association behind and supporting franchisors and brokers helping them to reach higher and more professional levels. I feel the use of the logo adds credibility to my communication with my clients.
The Association has also afforded to me the opportunity to meet personally with other brokers and franchisors enabling me to obtain a greater understanding of the opportunities with those franchisors and facilitating a closer working relationship.
It has also brought together like minded brokers in and environment where we could exchange ideas relating to our best practices and learn from each other. Some of these introductions have grown into full fledge working relationships and marketing programs. I have found the Franchise Brokers Association to be very helpful and I am pleased to be a member."
-Andrew Aronson
“This is the best money I’ve ever spent for my business. I’m having a great year!”
-Dave Hawley
“I have found FBA to be one of the best investments I have made for my business. I learn something every week and feel I have a real community to turn to for information and support. I’m glad I found you! Thanks!”
- Pam Vias
“This is the best training I’ve ever been to.”
- Bob Harr
“OUTSTANDING!!!!”
- George Meidhof
“Best down to earth information I have ever heard regarding Franchising and Leasing. Wished I would have known you when I had my Master Franchise with Fantastic Sams. Thanks”
-Michael J. Saner
“Eric Riess is an excellent resource for your clients. I have worked with a lot of attorney's in my career and it's great to find one who knows to focus on the pertinent issues while not losing sight of the close. I have referred many clients to Eric and all have enjoyed working with him. I would recommend his services to anyone.”
- Todd Weiss
“I enjoyed the webinar. Carl and Denny are knowledgeable and well-spoken. I definitely was able to pull some things from the discussion that I hope to apply in the near future. I look forward to upcoming events with them.”
-Rich Walinsky
“I thought the attorney on this call did a very credible job of explaining the FDD. What I feel gave him such credibility was when he told us the "red flags" that he looks for to further question the franchisor. While Eric took his time in reviewing the document it is very good that it is on the web site for additional review. Please keep up this quality of seminar it was very informative.”
- Andrea Aronson
|
|
|||||||||||||||
|
|
|||||||||||||||
Join us for our 3 day Intro to Franchise Consulting and get personalized instruction at our corporate headquarters in Orlando, Florida!
We will provide your flight, local transportation and accommodations. (U.S. Only)
When you enter the FBA you are joining a national community of successful franchise brokers. You are never alone and can tap into countless opportunities simply not available anywhere else.
Click Here to learn about our Initial Consultant Workshop…
Membership with the FBA has a host of immediate rewards. As soon as you log into our Members’ Section you will have instant access over 350+ Franchise Opportunities and a site that is changing the franchise broker industry forever.
Just inside is an ever expanding assortment of tools, resources and industry experts, as well as a full support network to assist you in growing your business.
© Copyright 2010 Franchise Brokers Association, All Rights Reserved
Bronze
Silver
Gold
Platinum