Quick Information Request
Request Information about Becoming a Franchise Consultant, Listing Your Franchise, Franchising Your Business, Purchasing a Franchise or if you are an existing Franchise Broker - obtaining membership with the FBA.
***The FBA Consultant
FBA Consultant Website
The FBA Consultant website is a fully customizable solution to getting your business online with accurate and current information. When you enroll in this program our professional designer will work with you on building out one of our layouts to fit your businesses look and feel. Since the layouts are so flexible you can be assured that yours will stand out from others and be unique.
The benefits of using the FBA template as opposed to "going it alone" and building your own are clear. First, this program saves you the trouble of creating and maintaining accurate data from your franchise inventory. Second, the programming and features are already developed saving you thousands of dollars in website build-out. Third, you have a dedicated staff ready to handle any of your ongoing demands and support. And last, you can control and edit your website all on your own using an easy to use admin panel accessible through your FBA Member account. Below are a detailed list of features available to you through this program.
If you have any questions contact Chris Wall at the FBA office. 888.317.7429
Website Features Include:
- Optimized for Search Engine Performance
- Dynamic franchise listings that mirror FBA franchise inventory and information.
- Control over your content (including add images)
- Unique Emails
- Your Name, Info, Contact, etc @YourDomain.com
- Customizeable Layouts
- Graphically customized
- Integration of your businesses colors
- Advanced Franchise Search
- Business Forms (emailed directly to you)
- Initial Qualifying Form
- Fact Finder
- Monthly Hosting and support
- Preinstalled Wordpress BLOG
- Three Unique Landing Pages (Perfect for Internet Lead Generation)
Each website version, which is displayed below, is uniquely customized to each brokers specifications. To get started please select a layout that you prefer and provide us with some basic information on your domain name and design preferences and your website will be setup and attached to your FBA account. Once completed you will have access to change content anywhere throughout the site, add photos, videos and HTML code as you see fit.
Version / Layout 1
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Version / Layout 2
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Version / Layout 3
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Version / Layout 4
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Customization
When designing the FBA Consultants Website we knew it would be important to be able to customize the look and feel of each of the layouts. To this end we have a very dynamic system that will allow us to personalize colors, fonts and graphics. When we setup your website we worked with each of you to develop the look and feel that fits your business. This also includes emails accounts. If you haven't already, let us setup your email accounts so your emails aren't coming from AOL or Hotmail!
For those of you who would like to have an additional edge Developmental Marketing LLC is available on a per quote basis to develop company branding and create custom website features. This includes having an integrated BLOG directly into your site. You dream it, we do it. As an FBA member there is an excellent package available to develop your company’s essential materials. It is called the Marketing Start-Up Package. Check it out here in the Resource Center.
Content Editing
Your site's list of franchises is always current with the information that is available on the FBA servers. As soon as a franchisor edits or adds their information to the FBA server it is automatically and instantly updated on your site. This feature alone saves you countless hours of maintenance and headache.
Over the course of the beta we have introduced a comprehensive wysiwyg editor allowing you to edit your content and integrate pictures throughout the site. A great site to store and edit your photos is a free services from Google called Picasa. To load an image to your site just post the image to Picasa and add the link to that photo in your content editor.
Due to popular demand we have also included three major forms (Initial Qualifying Form and Fact Finder) to help expedite and provide new ways to collect lead information.
Franchise Searching
Allow your clients to search the FBA's Franchise Database or FLSSM. They will be able tosearch by over ten common search criteria including Category and Min. Investment. From the results of the search your clients will be able to view the franchises' key details as well as a public description geared to inform and point out the benefits of each concept.
Search Engine Optimization
In regards to SEO the site has been built in compliance with industry best practices and gives you the ability to customize your own Meta data. This includes Keywords and Description. The best thing you can do to increase your ranking with search engines is to get linked to! The more links coming to your site the better. The FBA will link to your site through our "Victories" tab on the FBA Member Befits page so if you have a testimonial for the FBA please just send it to myself, Sabrina or Andrea and we will post it on our public site.
Ongoing Support
We are here to help you! If you have any questions, concerns or comments let us know.
In conclusion, I hope this helps to clarify the FBA Consultant Website and gives you an understanding of this useful tool!
