After going over the information we gathered on the franchise, my client was still fond of the concept, although they understood that they were not being set up for success by using that system. We went through a questionnaire that helped me to understand what they were truly looking to achieve with this franchise. The results provided me a clear picture of what they could qualify for and what type of lifestyle they needed the business to create. I also understood the family involvement and the magnitude of what their success or failure meant to their life. I understood them.
We then input the information into the Franchise Brokers Association's Franchise Search Tool and came up with a list of franchises that matched their criteria. We went through the franchises one by one and discussed the pros and cons of each franchise as well as the longevity, uniqueness and profitability of each concept. At the end of the day, we used the comparison grids provided by the Franchise Brokers Association to compare the different concepts that we decided were interesting to the client. We chose 4 franchises to investigate further.
We had completed the first several steps in the consulting process and were ready to talk to the Franchisors. We determined that our next meeting would be facilitated via conference call and departed for the day.
There are a few difficult things in this world that we all experience, regardless of country and culture. These are wars, pandemics, and economic hardships. And though these make for tough times - throughout history, we have overcome them each time. As the economy starts to slow - both here in the US and globally, […]
As a Franchise Broker, you have candidates from all walks of life. Your job is to understand their particular background, interests, financials, and goals. During this assessment, it becomes evident that while candidates’ interests vary, they universally seek proven, successful business models. This insight leads us to explore the distinct advantages of B2B franchising over […]
In corporate America, many high-achieving professionals find themselves at a crossroads, questioning the trajectory of their careers and the impact of their work. Does this resonate with you? If YES, you may often wonder if the professional ladder you're climbing is leaning against the right wall, potentially overlooking your deeper desires for fulfillment and impact—elements […]
