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August 1, 2022
Business and Lifestyle: You can have both

If someone or something ever convinced you that having both a GOOD business and lifestyle was a gift for only the lucky and fortunate - forget it. In fact, 7.5 million people in the United States are living proof that having both is not only possible one day - it's possible now. What's the secret […]

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July 27, 2022
Deep Segmentation in your Business

Are you familiar with the term deep segmentation? Sometimes better known as market segmentation - it is the strategy of dividing your target audience into smaller, more manageable categories. Deep segmentation can be broken down into four types. Demographic, geographic, psychographics, and behavioral - all of which help you understand the people who you're marketing your products […]

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July 26, 2022
Subway's Not the Only Successful Sandwich Shop

In 1965, what started as a small sandwich shop, created as a way to help 17-year-old aspiring doctor, Fred DeLuca, pay his bills - turned into an empire brand over 55 years later. Subway seems to keep its reputation as a majorly successful sandwich shop, considering it ranks 3rd globally for the number of locations. […]

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July 20, 2022
Invest in Yourself - Even in Hard Times

There are a few difficult things in this world that we all experience, regardless of country and culture. These are wars, pandemics, and economic hardships. And though these make for tough times - throughout history, we have overcome them each time. As the economy starts to slow - both here in the US and globally, […]

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July 18, 2022
FBA Broker Closes Another Deal

FBA Broker Marc Camras began working with a new client who started his career as an engineer working in the energy industry. Marc’s client was interested in residential services, specifically involving building or repairing homes. The client was looking for an opportunity in which he could work with skilled blue collar employees and allowed him […]

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July 1, 2022
What Are the Significant Considerations in Franchising a Business?

How does franchising help a business grow? In multiple ways. Franchise ownership not only enables you to expand in numerous locations, including international ones, but also helps you enjoy new and consistent revenue streams, gain wider market share, take advantage of more brand recognition and overall, reach a wider customer base. Each of these factors […]

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