College HUNKS Hauling Junk and Moving has grown into one of North America’s most recognizable names in moving and junk removal, but some of its biggest lessons come from real franchise stories—like the Dallas expansion.
Founded in 2005 as a summer side hustle, the company now has 200+ locations across the U.S. and Canada. Its growth reflects a blend of branding, culture, and smart franchising—but the Dallas market stands out as a turning point, proving how visibility, media attention, and local execution can transform a franchise into a regional leader.
In this article, we’ll explore the company’s origins, services, culture, and franchise model, with a special spotlight on how Dallas helped shape the trajectory of College HUNKS’ national rise.
This article is sponsored by College H.U.N.K.S. Hauling Junk & Moving®. The content has been created in partnership with the brand to provide insights into its business model and franchise opportunities.
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Humble Beginnings with a Big Idea.
The company was founded in 2005 by Omar Soliman and Nick Friedman, who started hauling junk with an old cargo van during summer break. The name “College HUNKS” was coined by Omar’s mother as a playful marketing idea and later became the foundation of the brand’s identity.
Omar wrote a business plan that won a university contest, providing seed money to expand. By 2007, the company had moved its headquarters to Tampa, FL, and began franchising. From there, the brand steadily grew across the U.S. and Canada, evolving into a nationally recognized service franchise.
Services Beyond Junk Removal.
College HUNKS offers a broader range of services than its name suggests. Franchise locations typically provide:
- Local and long-distance moving
- Junk removal and donation pickups
- Hourly labor support (packing, staging, light tasks)
- Storage coordination and real estate assistance
This combination allows franchise owners to capture demand across multiple customer needs, from seasonal cleanouts to major household transitions.
Culture and Values That Drive the Brand.
The brand’s identity is built on more than a catchy name. Its H.U.N.K.S. values—Honest, Uniformed, Nice, Knowledgeable Service—set clear expectations for professional crews and transparent customer communication.
Franchisees are encouraged to foster team cultures where service quality, customer reviews, and community engagement take center stage. Many locations also recycle and donate items through charitable partnerships, reinforcing a purpose-driven business model.
Owners who excel typically:
- Lead from the front and coach their teams
- Build a high-energy culture that motivates employees
- Track key performance metrics like close rates, ticket averages, and reviews
This alignment of values, culture, and accountability drives customer satisfaction and franchisee success.
Spotlight: Dallas Franchise Expansion.
The brand’s national visibility skyrocketed in 2009 when founders Omar Soliman and Nick Friedman appeared on the first episode of Shark Tank. Although they declined an investment offer that required giving up equity, the appearance introduced College HUNKS to millions of viewers.
One market that embodies how the brand has thrived since then is Dallas. Local franchise operators leveraged both the Shark Tank exposure and the company’s structured support system to build a strong presence in the Metroplex.
Dallas became a showcase for how the franchise model works in practice—combining national marketing with local execution, recycling partnerships, and a customer-first culture. The location has grown into one of the brand’s most recognized success stories, highlighting how franchisees can take advantage of national momentum while tailoring outreach to their local communities.
The Franchise Model at a Glance.
College HUNKS offers a structured franchise model designed to simplify launch and growth.
Key investment details:
- Franchise Fee: $55,000 – $75,000*
- Total Initial Investment: $258,000 – $481,000*
Support Provided:
- National call center to book jobs and manage scheduling
- Technology suite including CRM, routing software, and KPI dashboards
- Comprehensive training covering sales, service, pricing, and crew management
- Ongoing coaching, peer networks, and field support
This framework reduces guesswork for new franchisees, allowing them to focus on building teams and capturing local market share.
Frequently Asked Questions.
Q: What does College H.U.N.K.S. stand for?
College H.U.N.K.S. stands for Honest, Uniformed, Nice, Knowledgeable Service, emphasizing their core customer values.
Q: How much does it cost to open a College H.U.N.K.S. franchise?
The initial franchise fee is $75,000, with a total initial investment ranging from $203,100 to $355,500.
Q: What services do College H.U.N.K.S. franchises offer?
They provide moving, junk removal, donation pickups, general labor, storage solutions, real estate assistance, and property management support.
Q: What support does College H.U.N.K.S. offer franchisees?
Franchisees receive comprehensive initial training, ongoing operational support, marketing assistance, and access to an award-winning in-house call center.
Q: Can I purchase multiple franchise territories?
Yes, franchisees often invest in multiple territories to scale their businesses effectively within a region.
Ready to Explore the College H.U.N.K.S. Franchise Opportunity?
If you want a purpose-driven service business with strong brand systems, the College H.U.N.K.S. franchise is worth a closer look. You’ll get frameworks, support, and multiple services to grow—plus the local reputation you build through great reviews.
Visit our Website FranchiseBA.com or contact us directly at (866) 395-4697.
