My Courses

  • Invest in Yourself – Even in Hard Times

    Invest in Yourself – Even in Hard Times

    There are a few difficult things in this world that we all experience, regardless of country and culture. These are wars, pandemics, and economic hardships. And though these make for tough times – throughout history, we have overcome them each time. As the economy starts to slow – both here in the US and globally,…

  • The Quiet Layoff: Why White-Collar Professionals Are Turning to Franchise Ownership in 2026.

    The Quiet Layoff: Why White-Collar Professionals Are Turning to Franchise Ownership in 2026.

    Overall layoffs are down in 2026, but finance, professional services, and information jobs keep shrinking. Here’s why franchise ownership is becoming the go-to hedge for displaced white-collar professionals.

  • Franchisor’s Checklist Before Sending a New Brand Listing to FBA.

    Franchisor’s Checklist Before Sending a New Brand Listing to FBA.

    A new franchise brand listing is more than a logo, short description, and investment range. It is often the first resource FBA brokers use to understand your franchise opportunity. If the listing is vague, incomplete, or outdated, brokers may fill gaps with assumptions. That can lead to inconsistent brand conversations, unclear candidate expectations, and unnecessary…

  • Beyond the Booth: How FBA Events Help Brokers Build a Referral-First Practice.

    Beyond the Booth: How FBA Events Help Brokers Build a Referral-First Practice.

    FBA events for franchise brokers are more than networking opportunities. They help brokers build brand knowledge, franchisor relationships, and referral discipline that lead to stronger candidate introductions. A booth can introduce you to a brand. A meaningful conversation can help you understand whether that brand fits the candidates you serve. That distinction matters because a…

  • Preservan Franchise Review 2026: Is This Wood Repair Franchise Right for You?

    Preservan Franchise Review 2026: Is This Wood Repair Franchise Right for You?

    Preservan is a home-based wood repair and restoration franchise that uses epoxy resin systems to fix rotted windows, doors, siding, and exterior wood instead of replacing them outright. Owners run the business as consultants and project managers rather than hands-on technicians, overseeing crews, customer relationships, and local growth. This article is sponsored by Preservan and…

  • Brilliant Massage & Skin Franchise Review: Costs & Owner Fit.

    Brilliant Massage & Skin Franchise Review: Costs & Owner Fit.

    Brilliant Massage & Skin is a Vermont-born boutique wellness spa franchise that provides massage therapy, clinical skincare, waxing, and teeth whitening in an intimate, service-driven setting. This Brilliant Massage & Skin Franchise Review explains the brand’s two ownership formats, estimated startup costs, training, territory structure, and owner fit for aspiring franchise owners evaluating a boutique…

  • Why AI Is Now a Core Skill for Franchise Brokers

    Why AI Is Now a Core Skill for Franchise Brokers

    Why AI Is Now a Core Broker Skill AI skills for franchise brokers are no longer optional. AI can help brokers organize research, prepare candidate communications, document follow-up, and manage repeatable tasks more efficiently. However, AI does not replace broker judgment. The broker remains responsible for candidate fit, relationship-building, compliance-aware communication, and the accuracy of…

  • Why a Broker-Friendly Discovery Day Agenda Matters

    Why a Broker-Friendly Discovery Day Agenda Matters

    A Discovery Day agenda is more than an internal schedule. It is the roadmap that franchise brokers use to prepare candidates before they arrive. When a broker can explain the day clearly, candidates know what to expect, whom they will meet, and what questions they should bring. That preparation reduces uncertainty. It also helps candidates…

  • Why Next Steps After a Sales Call Matter So Much

    Why Next Steps After a Sales Call Matter So Much

    Next steps after a sales call determine whether a deal keeps moving or quietly stalls. More than a third of sales calls end with no agreed next action, and for franchise brokers, that gap is especially costly. A candidate who hangs up unsure of what happens next has time to second-guess the conversation, get distracted…

  • Beheld Beauty Franchise Review: Costs, Model, and Owner Fit

    Beheld Beauty Franchise Review: Costs, Model, and Owner Fit

    Beheld Beauty is a mobile bridal beauty franchise that provides on-site hairstyling and makeup services for weddings and special events. This Beheld Beauty Franchise Review explains the brand’s service model, estimated startup costs, training, territory structure, and owner responsibilities for aspiring owners considering a hospitality-focused business without a standard salon build-out. “This article is sponsored…

  • Pool Duck Franchise Review: Costs, Training, and Owner Fit.

    Pool Duck Franchise Review: Costs, Training, and Owner Fit.

    This Pool Duck Franchise Review examines a technology-driven pool service franchise designed for aspiring owners who want to manage a home-based business. Pool Duck combines recurring pool maintenance, equipment services, and repair-related work with training, proprietary technology, and defined franchise territories. This review covers how the Pool Duck franchise operates, the franchisee’s daily role, training…